AI content repurposing is the bomb... when it's done right. You've written a solid blog post. Now you want to turn it into social content, an email, maybe a LinkedIn post. So you ask ChatGPT to "repurpose this into a LinkedIn post" and what you get back sounds like a...
Why It's Too Easy for Small Businesses Get AI Wrong (And Waste Money Doing It) Here's something many people are getting back to front: throwing money at expensive AI tools, thinking the bigger the cost, the better the output. In short, fancy won't fix bad...
Ok, you've followed all the "expert" advice, ammiright? But you still can't get your AI sounding human. You've defined your brand voice. Tick. Created detailed prompts. Tick. Added context about your audience. Tick. Maybe you even fed your AI examples of your best...
Why Human-AI Collaboration Outperforms AI-Only Content Creation Want to know the bottom line about collaborating with your AI tool of choice versus letting it take over? Quite simply, it comes down to discerning use of the tool to strike the right balance between...
Last week, I read a true AI fact-checking horror story. While scrolling through the businessy-groups I do, there was a discussion thread that stopped me in my tracks. An experienced small business owner had been let down by ChatGPT.... and she was mortified! You see,...
Ever experienced the feeling when reading something... that it's just a bit off? And that it sounds at best 'pedestrian', like a robot could have written it? I know I have! As I'm an avid reader and a professional writer, you can probably imagine my ire when a few...